Static web page requests are a simple process. The browser makes a request on the internet to a specific web page. That web page is located by the web server at that internet address and the web page is returned back to the browser to display for the user. The browser is the client, and the webserver is the server in this client-server model. Static web pages, also known as a “landing page”, “lead capture page”, or a “destination page”, is a page that people will see as soon as they click on a link to take them to the requested page. Websites need to have the first page that browsers (the client) see to be capturing and wanting them to explore their website further. If a page looks dreary and vague, it can put people off and they will not want to look further or even stay. There are ways to help this if you are not someone who is competent at designing pages, the company Klient Boost will help you with a landing page design fit for your page and help bring in website traffic that you need for your website to flourish and gain traction online, upping your SEO.